Legal

Privacy Policy

Effective date: [INSERT DATE] · Last updated: [INSERT DATE]

Draft for review. This policy has not yet been reviewed by legal counsel. Replace all bracketed items and confirm accuracy before publishing.

This Privacy Policy explains how Keystone Natural Family Medicine (“Keystone,” “we,” “us,” or “our”) collects, uses, and shares information when you visit our website, contact us, or request to become a patient. It applies to information collected through this website only. Protected health information that we create or receive in connection with providing care is governed separately by our Notice of Privacy Practices under HIPAA.

Information we collect

We collect information you provide directly, such as your name, email address, phone number, location of interest, and any details you include when you complete a form, request to become a patient, or contact us. We also automatically collect certain technical information when you visit the site, including your IP address, browser type, device information, pages viewed, and the dates and times of your visits.

How we use information

We use the information we collect to respond to your inquiries, process new-patient requests, operate and improve our website, understand how visitors use the site, communicate with you about our services, and comply with our legal obligations. We do not sell your personal information.

How we share information

We may share information with service providers who perform functions on our behalf — such as website hosting, form processing, scheduling, analytics, and email delivery — and who are obligated to protect it. We may also disclose information when required by law or to protect the rights, safety, and property of Keystone, our patients, or others. Information you submit through new-patient forms may be transferred into our electronic health record system once you become a patient, at which point it is handled under HIPAA.

Cookies and analytics

Our website may use cookies and similar technologies to remember your preferences and measure site performance. We may use analytics services that collect usage data to help us understand and improve the site. You can usually control cookies through your browser settings; disabling them may affect how the site functions.

Third-party links

Our site may link to third-party websites and services, including our patient portal. We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies.

Data security

We use reasonable administrative, technical, and physical safeguards designed to protect the information we collect. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Your choices and rights

You may opt out of marketing emails at any time by following the unsubscribe instructions in those messages. Depending on where you live, you may have additional rights regarding your personal information. To make a request, contact us using the details below.

Children’s privacy

Our website is not directed to children under 13, and we do not knowingly collect personal information from children under 13 through the site. Information about minor patients is handled in the clinical context under HIPAA and with appropriate parental or guardian authorization.

Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the “last updated” date above. Your continued use of the site after changes take effect constitutes acceptance of the updated policy.

Contact us

If you have questions about this Privacy Policy, contact us at [INSERT EMAIL] or [INSERT PHONE], or by mail at [INSERT MAILING ADDRESS].